How to Make Your Business Environmentally-Friendly
In fact, some recent studies have shown that more than 55 percent of consumers are willing to pay more for a service or product if a company is environmentally-friendly. Furthermore, according to a study from 2013, 71 percent of Americans research whether a company is green before they make a purchase. Due to these statistics, it’s evident that by implementing eco-friendly solutions, you can boost your client base.
However, this is not the only benefit of going green. Making eco-friendly decisions will help you save money in various ways. For, example, green energy systems can decrease your electricity bill, and focusing on digital strategies can allow you to get rid of unnecessary paperwork, which can reduce the operating costs. These are just a few of the ways green-business ideas can save you money. Keep reading to find out more ways to go green and in-turn improve your business.
Consider Your Commute
The carbon emission from vehicles is one of the biggest causes of air pollution in the world. Unfortunately, around 70 percent of people commute to work in their own cars, worsening air pollution. If you want to benefit the planet, why not find a different form of transportation when traveling to work?
Of course, as a business owner, you cannot force your employees to ditch their cars. Instead, you should encourage them to use alternative modes of transportation. Ideally, to be environmentally friendly, your employees should walk or drive bicycles to work, but for them to do so, you need to provide an incentive.
For example, you can build a bicycle rack where they can safely store their bicycles, or you can purchase company bicycles for your employees to use. Additionally, if their commute is out of the walking or cycling distance, you should encourage using public transportation by covering their costs or providing a discount.
Rely on Natural Lighting
While our first suggestion was more focused on reducing your business’s carbon footprint, this one will help you cut costs. One way to do this is to lessen your business’s energy usage. To decrease the amount you pay for lighting, turn to natural sunlight!
Sunlight is extremely underused both in residential and commercial buildings. Not only is natural lighting aesthetically pleasing, but it will also save you money by reducing your energy bills.
So, how do you make use of natural light? Well, for offices that are close to windows, the answer is self-explanatory. However, for the ones that are not close to windows, you can install skylights. Utilizing skylights is eco-friendly, and can benefit your mind and body. It’s no secret that sunlight increases the body’s production of serotonin, which is the hormone of happiness. Therefore, natural light can make you and your employees happier and more productive!
Lastly, we have a solution that will help you decrease spending, improve efficiency, and benefit the environment in a significant way. Even though we are deep into the digital era, many companies are still clinging to the old ways of keeping everything on paper and storing it in cabinets. This is not only impractical, but bad for the environment as well because the paper is produced from wood.
Today, businesses have the option to go digital and store their documents on cloud servers. The best part – if you need a hardcopy of a document, you can pull it from your database and print it. You will free space in your office, make it easier to find specific files, and best of all, reduce your impact on nature. Imagine if all businesses went digital, the paper production would drop significantly.
The three suggestions mentioned in this post are easy to implement, require small investments, and most importantly, are environmentally friendly. Although you have many responsibilities to tend to, we encourage you to consider the environment when making business decisions. The earth will thank you!
Editorial Note: Any opinions, analyses, reviews or recommendations expressed in this article are those of the author's alone, and have not been reviewed, approved, or otherwise endorsed by any of these entities.