With over 800 million monthly active users, Instagram is among the fastest growing social media platforms. Due to the platform’s interactive nature, you can successfully market your business, network with other entrepreneurs, and gain inspiration from different accounts.
In this post, we’ll share ten Instagram accounts that you should follow as a woman running a small business. By following these female entrepreneurs, you can take your small business to the next level!
Follow These Instagram Accounts that Focus on Women in Business:
1. Career Contessa
Career Contessa is an Instagram feed that features inspirational quotes to motivate women entrepreneurs. With a motto “Own Your Career,” the team at Career Contessa aims to share valuable resources exclusively for and by women. Recent posts have covered topics such as equal pay for women and sexual harassment in the workplace. They also provide links to recent articles found on the Career Contessa website.
HerAgenda’s audience is millennial women who want to “bridge the gap between ambition and achievement.” Following HerAgenda on Instagram will introduce you to empowering quotes and images related to the challenges that women face in the business world. Recent posts include an event featuring women who have bridged the equal pay gap, a Lotus stand-sit desk giveaway, and practical advice on marketing and sales.
BizTechPreneur provides followers with marketing and strategy tips focused on growing email lists and automating marketing strategies for a more scalable business. Owner Kristen Smith provides daily tips on the benefits of email marketing and creative ways to earn money by utilizing your email contact list. She recently advertised a free mini-training on the BizTechPreneur Instagram account titled “10 Ways to Monetize Your Email List.”
The OneWomanShop was established to build a community for solopreneurs. If you own a single-member business, the OneWomanShop is a great resource that you should check out. Members of the community contribute to the Instagram feed, so as a follower you can network with other women who are running their own businesses. For instance, the account is accepting nominations of the best websites for solopreneurs from their followers, and is also offer a free 12-day email course.
Founded by bestselling author, Sophia Amoruso, GirlBoss is a community for women who are passionate about career growth. Follow this account on Instagram for inspirational quotes, creative ways to support women-owned businesses, and social causes that support women. Recent posts include inspirational quotes about believing in one’s ideas, and another gave instructions on how to donate books to women’s prisons.
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BossBabe aims to help women take their business to the next level. The Instagram feed contains inspiring quotes and introduces educational tools, which could benefit your personal and business life. Recent posts include images from an event held in London, and the announcement of their next event in San Francisco featuring a personal branding expert.
Sue B Zimmerman runs TheInstagramExpert, which provides followers with tips on improving their online presence and personal branding. Recent posts include a podcast on “Tackling the Content Struggle: How to Continuously Have New Content Ideas,” free videos about how to utilize Instagram, and interviews with successful women entrepreneurs.
8. Barbara Corcoran
Barbara Corcoran is one of the wealthiest and most famous women in America. As an investor on Shark Tank, she has become a household name and continues to be a major supporter of entrepreneurship for women. Her Instagram feed introduces you to her personal life, along with inspirational quotes that will motivate you to action. A recent quote posted reminded followers that, “luck is a byproduct of hard work and good judgment.”
9. Business Rules for Women
Focused on inspiring women entrepreneurs, Business Rules for Women will inspire you to be your best self so that you can accomplish more. The feed includes a weekly action plan, networking mixers, and information about events.
10. Create & Cultivate
Jaclyn Johnson established Create & Cultivate to encourage women entrepreneurs to build the career of their dreams. Follow her Instagram feed for quotes that will empower you to invest in yourself and become a better business owner. The Instagram account posts content such as quotes about Women History Month, tax tips, and tips for work life balance.
Following successful women business owners on Instagram will allow you to learn from them as you grow your own business.