Pool Services Business Has it Made in the Shade
Smart financing moves let J&J Pool and Beach Services weather seasonal slumps with ease.

Joseph Pou's seasonal service businesses had a fair share of payroll issues in the off-season. Lacking cash flow caused him a great deal of stress and made it difficult to focus on growth.
After failing to secure a bank loan, Joseph applied to Fora Financial. He was thrilled with how quickly he received a seasonal business loan tailored to his specific business’s needs. "When Fora Financial offered this opportunity, we jumped right on it. It was a win-win situation," says Pou.
Since then, Fora Financial has supported both of Joseph's businesses with eight rounds of working capital. Once again, he was pleased with the fast and hassle-free approval process. With help from Fora Financial, Joseph focused on the future and turned his business into a shining success.
When Fora Financial offered this opportunity, we jumped right on it. It was a win-win situation.
Joseph Pou
Owner, J&J Pool and Beach Services, Fort Walton, FL