Blog posts tagged with "Small Business Customer Service"

As you probably know, your small business’s brand will reveal to your customers what they can expect if they buy your products or services. Having a positive brand image can impact your business’s performance, because consumers won’t make purchases from entities that they view negatively. Plus, if you have a recognizable brand, customers will remember your business and potentially become loyal patrons.

When promoting your small business, you’ll probably try different strategies. From email marketing campaigns to sponsored social media posts, there are many ways to market your business and (hopefully) recruit new customers. Notably, one approach that business owners have utilized for years is cold calling, which is when a business contacts an individual to share their sales pitch. It’s important to note that cold calling is unsolicited, and typically the phone call recipient hasn’t heard of the business that’s contacting them.

With the importance placed on online reviews and social media, providing excellent customer service is more important than ever. According to research by Zendesk, 95 percent of people share bad customer service experiences with others, and also found that 88 percent of patrons have been influenced by a negative review while shopping. The bottom line: bad customer service could be detrimental to your retail business.

If you aren’t giving your customers the ability to leave product reviews, you could be significantly hurting your conversions and sales – especially if you’re marketing to Millennials.

Unpaid customer invoices are an unfortunate, but sometimes inevitable, part of doing business. While the experience isn’t pleasant, it’s still vital that you know how to deal with them.

There are numerous aspects that go into running a profitable, successful business. From helpful customer service to a sales strategy to financial management skills, there are many components that are required in order to operate a small business. In particular, having a clean business location is amongst the most crucial. If your small business is uncleanly, disorganized, or cluttered, it’s unlikely that you’ll be able to earn consistent customers.

Boosting efficiency is a primary ambition of many business owners, but it can seem like an elusive goal to achieve.

As a small business owner, it’s impossible for you to take on every necessary task that’s needed to run your operations. Plus, you might not possess certain intricate skills, or it isn’t financially or logistically feasible for you to hire full-time, in-house employees for every role.

Businesses succeed when they have loyal customers that consistently buy their products or services. Without happy customers, it will be hard for your business to grow, because obtaining new customers is far more challenging than keeping your current customers.

When your small business is dealing with low cash flow because of outstanding invoices, invoice factoring can be a quick and easy solution. Keep reading to find out more about the benefits and drawbacks of invoice factoring, and whether it’s a smart choice for your business.