Blog posts tagged with "Small Business Customer Service"

Chances are, your small business has received a negative review or comment online. Instead of panicking, be strategic when responding to online customer complaints with these eight suggestions!  

Even as many businesses continue to shift their communications online, there are still several reasons your business needs a phone line. Not only can this ensure your business’s professionalism, but it will also make it easier to get in touch with potential and existing customers.

Starting a customer loyalty program can be a time-consuming, yet rewarding, project. It’s vital to make your existing customers feel valued. If you don’t make this a priority, they make take their business elsewhere!

When you own a small business, finding and attracting new customers can be challenging enough — but keeping your customers happy once you’ve won them over is an ongoing struggle. While every business delivers a unique customer experience, keeping up with industry best practices and innovative solutions in customer service can help you hone your approach to ensure customers satisfaction.

Having great products is an integral part of running a successful business. However, when shipping those products, the packaging is going to be the first component that customers notice. Due to this, how you package and ship your products to customers is crucial. When you take time to package your products well, your customers are going to appreciate the extra effort, and might even recommend your company to their family and friends.

It happens to every business. A potential customer gets within a single click, email or call away from making a purchase. Then, they go dark.

In today’s digital landscape, excellent digital customer service is imperative. According to a study by McKinsey, companies who excel at digital customer service can increase customer satisfaction by up to 33 percent and generate savings of 25 to 30 percent by reducing call-center volume. On the other side, the Salesforce State of the Connected Customer report found that 73 percent of consumers and 78 percent of business buyers are likely to switch companies for inconsistent service levels.

Customers are the most important aspect of your small business. Although you may experiment with different products or various marketing strategies, if you don’t have customers, these changes will certainly flop. Due to this, it’s important to anticipate customers coming and going, while also considering the ones that you retain.

Did you know that live chat is the highest-rated engagement channel? Live chat provides an instant response to customer’s questions, opposed to email, in which customers typically receive an automated response and might have to wait days before a representative gets back to them.

As a small business owner, word-of-mouth advertising can be a powerful tool to grow your business and increase your customer retention rate. In a recent survey conducted by Alignable, 85 percent of small business owners overwhelmingly agreed that word-of-mouth referrals are the best way to reach and acquire local customers. However, knowing how to get referrals — or increase them if you already have positive word-of-mouth—isn’t necessarily black and white.