How to Become a Mompreneur
Of course, creating a successful business is never easy. It takes dedication and self-discipline. Still, it’s often true that the bigger the challenge, the greater the reward. In this post, we’ll review helpful tips that can make it easier to become a “mompreneur.”
4 Tips for Starting a Business During Motherhood
1. Come Up with a Strong Business Idea That You’re Passionate About
Many women in business thought of their brilliant ideas years before they brought them into fruition. So, even if you already have a worthwhile idea, it helps to learn about business models that have been successful for mompreneurs in the past. Still, all lucrative businesses have the same things in common:
- A vision statement that summarizes your business in one or two sentences.
- A mission statement that attracts customers.
- Quantitative business and financial objectives that drive production.
- Strategies for business growth over time.
- Five to seven critical projects to implement over the next year.
Whatever your business idea is, construct these five objectives in relation to it. If you can’t come up with a vision statement, mission, financial objectives, growth strategies, and critical projects for the business idea that you have, you should flush it out and determine how you can expand upon your current plan.
Beyond these concrete pillars that support a fruitful business, it’s important that mompreneurs possess passion. Without a desire to succeed and strong interest in your business’s industry, you won’t stay motivated for long. When you love what you do, you experience less anxiety and cultivate more eustress. Rather than feeling overworked, you’ll be proactive about your business’s needs and will enjoy brainstorming creative solutions to problems. Having a passion for what you do is truly the simplest way to make your business better!
2. Create A Home Office for Maximum Productivity
As a mom, you have numerous responsibilities to manage. Kids require a lot of attention and supervision, so you can’t spend every waking moment focused on work. Thus, when you finally get a chance to log some hours for your business, you want to make the most of every second. Having a space in your home dedicated to your business will set you up for maximum productivity whenever you walk through the door. It will shift your mindset out of “mom-mode” so that you can focus on your business. An office is also great for reducing distractions and setting boundaries within the home; your family should know that when mom is in her office, she shouldn’t be disturbed!
When designing your home office for maximum productivity, follow these tips:
- Minimize distractions: Avoid storing distracting items including televisions and gaming systems in your home office.
- Invest in high-quality equipment: Although it might be tempting to purchase bargain equipment, you should try to invest in technology that will be long-lasting. It will save you time and, in the long run, more money. If a quality item is out of your budget, wait until it goes on sale or scour the Internet for discount options.
- Take advantage of good lighting: Studies show that natural light increases productivity, so you should try to set up your office in a room that has plenty of unobstructed windows.
3. Expand Your Knowledge
Being a mompreneur doesn’t require a single, solitary skill. In fact, it’s the opposite; you should learn a variety of new skills so that you can master every aspect of your business. While there are basic entrepreneurial skills you should learn such as problem-solving, critical and creative thinking, goal setting, and organization, it’s important that you continue to expand your knowledge in order to grow your business. If you’ve never run a business before, certain areas might be new to you such as accounting or marketing. Below, you’ll find a few suggestions on how you can learn new skills:
- Utilize Online Resources: There are plenty of online resources such as online classes, webinars, and eBooks. In addition, a simple “how to” Google search will reveal plenty of options catered specifically to the skill that you want to learn.
- Ask for Help: Also, don’t be afraid to contact other mompreneurs or post questions in social media groups, as there are typically people who are willing to share their knowledge or at least point you in the right direction.
- Find a Mentor: By finding an experienced entrepreneur who can serve as your mentor, you’ll have access to their advice as you grow your company. If you don’t already have someone in mind, attend local networking events and focus on making contacts. One of those contacts could lead to a lasting mentorship!
4. Outsource Whenever You Can
There will be times when being a mompreneur is overwhelming, but sometimes that feeling can be avoided by knowing when to hand the reins to someone else. Although you are your own boss, this doesn’t mean you can’t recruit help from other professionals. Outsourcing is a great way to reduce that ensure that you’re getting help from experts in specific areas that you might not have experience with.
For starters, outsourcing can give your efficiency a boost. For example, if web design isn’t your strong suit, you can hire a freelance designer via sites such as Upwork. They’ll be able to produce better work than you would (if this isn’t your specialty), which is ultimately better for your business. Hiring someone, whether an intern, freelancer, agency, or a part or full-time employee can help you expand your network and allow you to get help when needed.
Begin Your Mompreneur Journey
Many stay-at-home moms find that as their children grow, they have more free time to pursue their interests. If you’ve always wanted to start your own business, there’s no reason you can’t do so from the comfort of your own home.
If you’re a mom and business owner, share your experience with us in the comment section below; we’d love to hear from you!
Editorial Note: Any opinions, analyses, reviews or recommendations expressed in this article are those of the author's alone, and have not been reviewed, approved, or otherwise endorsed by any of these entities.