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Blog posts tagged with "Small Business Marketing"


Marketing tip of the month: Using calls-to-action

October 12, 2016

Are you putting time and money into your online marketing efforts, but not seeing too many lead conversions on your site? It may be time to work on perfecting your calls-to-action. With calls-to-action, you can entice website visitors to take action by clicking a link, filling out a form, downloading materials or completing whatever objective your business finds important. Through call-to-action marketing, you can provide beneficial offers to your customers, and in-turn see an increase in conversions!


5 ways to celebrate National Women's Small Business Month

October 05, 2016

If you’re among the 9.1 million female business owners in the United States, this month is about you. October is National Women’s Small Business Month, which means that now is the time to celebrate your accomplishments and focus on your growth as a small business owner. In this post, we’ll share five ways that you can network with other women in small business, expand your skills and benefit your business’s future.


How to host an event for your small business

September 19, 2016

There are many marketing efforts that can help you advertise your services or products, but are you forming relationships with your customers as well? It is important to find a balance of attempting to generate business, and truly connecting with your customers. If your customers feel like they know you, and have a personal relationship with your business, then they will be more likely to become consistent patrons. This is why hosting a customer appreciation event can be a smart move. You’ll be able to make sales, while getting to know your customer base.


Marketing tip of the month: create dynamic videos for your website

September 12, 2016

Creating content for your small business’s website is a necessity. It helps prove that you’re a leader in your industry, while also marketing your services or products. In addition to being active on social media, writing blog posts and advertising on other mediums, it can be beneficial to create videos for your business’s website. With these video marketing tips, you’ll be able to easily produce videos that will engage viewers and hopefully convert them into potential customers! Let’s get started, so that you can master online video marketing.


Promote your restaurant with social media marketing

September 06, 2016

Social media marketing offers free, creative ways for restaurant owners to advertise their cuisine. Each platform will help you market your brand to your customers, while standing out against your competitors. By developing consistent efforts, using social media can become an easy way to communicate with customers and show off your restaurant’s specialties. Here are eight social media marketing tips that will help develop your establishment’s social media presence, which can ultimately increase your revenue!


Marketing tip of the month: writing email newsletters

August 18, 2016

Welcome to our new series, where we’ll share a marketing tip each month! In these posts, we’ll offer helpful marketing ideas that you can use for your small business, regardless of industry. Running a small business has numerous challenges, but knowing how to market your products or services will enable you to generate new business like a pro!


Must-know marketing tips for your salon

August 04, 2016

If you own a salon, you should be trying new marketing initiatives in order to grow your operations and customer base. With these nine small business marketing tips, you’ll be able improve upon your salon’s current marketing practices, while trying some helpful new ones!


How to market your service business like a pro

July 28, 2016

If you own a service business, it is important to focus on your marketing efforts! By trying these five tips, you’ll be able to interact with customers, recruit new ones and boost your overall business!


Facebook faux pas not to make with your business's page

July 25, 2016

Having a Facebook page for your small business can be very beneficial, but only if it is used in a professional manner. Check out these five faux pas you should never make with your small business Facebook page, and you’ll be able to boost sales, while using the page for marketing and customer service efforts.


7 ways to make sure your small business stays current

July 18, 2016

Don’t be a thing of the past, make sure your small business stays current with these seven tips! It can be easy to stay complacent, but it is important to make sure you consistently evaluate how you can improve your business’s operations.

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