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Blog posts tagged with "Small Business Marketing"


Marketing tip of the month: how to reconnect with past customers

May 08, 2017

To build a large client base, it is important to put focus on winning back lost customers. If a customer purchased your items or services, and then didn’t come back for more, you should try and determine why you lost their business.


How to Market Your Landscaping or Pool Services Business

May 04, 2017

As a landscaping or pool business owner, you’ve likely experienced the competitive aspect of this industry. There are many talented business owners, all looking to gain as many customers as possible.

How To Market Your Wholesale Business To Attract New Customers

May 03, 2017

As a wholesale distributor, you probably rely on a group of retail customers to buy your products and provide income to your business. Depending on your niche and the current trends in the marketplace, you might struggle at times to continuously find and accrue new customers.


Marketing Tip of the Month: Utilize print marketing

April 14, 2017

Advertising your small business is an important part of generating new business. If you don’t put time and money into your marketing efforts, you’ll have a difficult time growing your customer base. While online and social have become increasingly popular, it is imperative that you don’t forget about print marketing.


5 business email etiquette rules you may be breaking

April 07, 2017

Email marketing is a strategic way to connect with both current and potential customers. It allows you to communicate upcoming promotions, information about your operations and provide customer service.

Marketing tip of the month How to create and update a Yelp page

Marketing tip of the month: Creating and updating a Yelp business listing

March 27, 2017

We’re confident you’ve heard of Yelp – the platform where consumers can search for businesses, leave reviews and much more. Yelp is a helpful community for people looking to find the best restaurants, retail stores, doctors and other services. In addition to relying on the ratings of fellow Yelpers, they can leave their own input through the form of reviews, tips and pictures.


How to Define a Value Proposition That Converts

February 17, 2017

Do you know how many small businesses are able to get quality leads and conversions from their website? It’s not the design of their website or a phone number plastered across the top of their pages that screams, “CALL ME NOW!” One of the main reasons businesses are able to convert their website visitors into customers is the result of a good value proposition.


Marketing tip of the month: Gain social media followers

February 13, 2017

Want to enhance your small business’s online presence? Then it’s time to focus on gaining social media followers! Developing a social media strategy may seem daunting, but if executed correctly, it can help you reach new customers. To start, you should focus on how to get more followers, so that you’ll in-turn receive more engagement. Increasing your followers on various platforms will allow you to reach a wider audience, which will hopefully translate into more customers.


Use This Formula to Write Email Copy That Converts Every Time

January 30, 2017

As a marketer, nothing makes me happier than a formula or simple method that’s widely applicable (and successful). It can be time-consuming to constantly be A/B testing and searching for new methods to grab the attention of prospects. Luckily, there’s a foolproof formula that can immediately improve your email marketing.


Marketing Tip of the Month: Developing a content marketing strategy

January 13, 2017

It’s becoming more and more common for small businesses to develop a content marketing strategy. If marketing isn’t your strong suit, you may not realize how producing original content for your business could boost your bottom line.

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