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Blog posts tagged with "Small Business Marketing"

Marketing tip of the month How to create and update a Yelp page

Marketing tip of the month: Creating and updating a Yelp business listing

March 27, 2017

We’re confident you’ve heard of Yelp – the platform where consumers can search for businesses, leave reviews and much more. Yelp is a helpful community for people looking to find the best restaurants, retail stores, doctors and other services. In addition to relying on the ratings of fellow Yelpers, they can leave their own input through the form of reviews, tips and pictures.


How to Define a Value Proposition That Converts

February 17, 2017

Do you know how many small businesses are able to get quality leads and conversions from their website? It’s not the design of their website or a phone number plastered across the top of their pages that screams, “CALL ME NOW!” One of the main reasons businesses are able to convert their website visitors into customers is the result of a good value proposition.


Marketing tip of the month: Gain social media followers

February 13, 2017

Want to enhance your small business’s online presence? Then it’s time to focus on gaining social media followers! Developing a social media strategy may seem daunting, but if executed correctly, it can help you reach new customers. To start, you should focus on how to get more followers, so that you’ll in-turn receive more engagement. Increasing your followers on various platforms will allow you to reach a wider audience, which will hopefully translate into more customers.


Use This Formula to Write Email Copy That Converts Every Time

January 30, 2017

As a marketer, nothing makes me happier than a formula or simple method that’s widely applicable (and successful). It can be time-consuming to constantly be A/B testing and searching for new methods to grab the attention of prospects. Luckily, there’s a foolproof formula that can immediately improve your email marketing.


Marketing Tip of the Month: Developing a content marketing strategy

January 13, 2017

It’s becoming more and more common for small businesses to develop a content marketing strategy. If marketing isn’t your strong suit, you may not realize how producing original content for your business could boost your bottom line.


8 easy ways to get rid of excess retail inventory

December 23, 2016

Struggling to sell excess retail inventory? We’ve got you covered! A common problem in the retail industry is having surplus inventory that won’t sell.


Marketing tip of the month: How to use Snapchat for business promotion

December 14, 2016

Chances are, when you first heard about Snapchat, using it to advertise your business may not have been what came to mind. The app, which was initially released in 2011, specializes in temporary messages and stories that disappear after a certain amount of time, 10 seconds or under, determined by the sender.


How to get new clients for your salon

December 07, 2016

If you’re running a lucrative salon business, that’s great news! But why settle? You should still hustle, and strive to increase your business’s revenue.


Effective small business marketing with a team of one

December 02, 2016

When you’re a busy small business owner, the task of marketing often falls on your plate. The challenge is, a passion for your business doesn’t always translate into a passion for marketing.


Marketing tip of the month: using Instagram

November 14, 2016

Instagram isn’t just for posting pictures of cute animals and snapshots of delectable food – it can also be a beneficial tool for your small business! In this month’s marketing tip post, we’ll discuss how businesses in different industries can craft an Instagram marketing strategy.

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