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Tips to Improve Social Content

August 16, 2013

Social media is a proactive tool that will allow your small business to connect with current customers, while reaching new ones. Knowing how to effectively use social media to your advantage will make running your business much easier. Learn how you can use social media content to take your business to the next level, regardless of your industry or brand.

Social media is one of the most powerful sources of communication. Whether it’s for educational purposes, advertising, or pure entertainment, social media is a continuously growing phenomenon. In a society like ours, the information you’re sharing should be as powerful and inspirational as your company. If you’re looking to improve the content of your social media, Fora Financial is here to lend a helping hand.

First and foremost, having followers and fans means you’re off to a great start, but there is always room to have more. Since Twitter limits you to only 140 characters per tweet, it is essential to use hashtags. Hashtags are a powerful way to target a specific audience who has similar interests to yours. By using hashtags, it enables you to gain more followers who search for the same topics.

With over 1 billion users on Facebook, creating an event is a great way to get the word around about future seminars, open houses, charity events and conferences held by your company. Sharing, liking, and posting events on Facebook can drive your messages home and further engage your audience.

Not only is YouTube a powerful source to provide information, but it is also a great way to get personal with your audience.  Providing quality information allows the audience to feel connected to your company. Making your audience feel comfortable and at ease is key.

A great feature of social media is that information is constantly circulating your audiences live feed.  At Fora Financial, we are continuously updating our blogs, sharing stories on Facebook and tweeting about relevant financial issues.  Don’t forget, being creative can go a long way!

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